How and why did you decide to go into data and communications?
I studied economics for my master’s, so my career plan was all about diving into numbers and uncovering patterns. I quickly learned that behind every dataset, there’s a story waiting to be told. That’s what led me to communications – a space where economics, data, and media come together.
Being able to understand the true impact of communications and PR in this space is super exciting. It’s really rewarding to learn about the intricacies of asset management and transform them into narratives. In short, this blend of data-driven analysis and creative storytelling is what got me here.
Describe your working pattern over the course of an average week and how you find a work-life balance.
I’m really enjoying our hybrid setup at JPES. I’m in the office on Mondays, Tuesdays, and Thursdays. As I cycle into the office, the Monday is relatively quiet, compared to the busier Tuesday and Thursdays where the commute turns into the ‘Tour de Farringdon’. On Wednesdays and Fridays, I work from home, which gives me the quieter space I need to get into some more fiddly code.
What areas or trends interest you the most at this time?
Working with data and code, the area that has been the most important and fascinating to me is how AI is developing to become more agentic. Although it has a tech-bro connotation to it, I genuinely can see and have benefited from how these tools are reshaping the world today. Automating routines, sparking creativity, and improving efficiency at work. I even read a study recently that highlighted how younger generations are turning to AI models for therapy advice, effectively using them as digital therapists. Watching this evolve and understanding how it can be used in work is really cool!
What do you do in your spare time?
My spare time consists of staying busy and mixing things up. I’m a big fan of playing tennis and football, and I make sure to go to the gym regularly to stay active. I also like to explore new areas of London or towns outside London on the weekends which I find really refreshing. At the same time, I value time to chill, whether that’s watching the latest movie at the cinema or just cooking a nice dinner and plonking in front of the TV.
Tell us about the last book you read or the last podcast you listened to.
I recently read Entangled Life by Merlin Sheldrake, and it was definitely an eye-opener. The book opens up a hidden, almost alien world of fungi—a realm that we rarely think about but is absolutely crucial in connecting our entire ecosystem. What I loved most is how Sheldrake takes a topic that might seem niche at first and turns it into a fascinating exploration of life’s interconnectedness. It’s an awesome book challenges you to see nature in a whole new light, reminding you just how much there still is to discover.
Name one goal, professional or personal, you have set yourself for the next 12 months.
A personal goal I’ve set for myself is to get back into playing the violin and rejoining an orchestra. After working or studying, I always found that playing music is a great way to unwind while still keeping my mind active. It offers a balanced break that helps me relax without completely shutting my brain off.
