97% of emails are irrelevant

By : Miles Donohoe

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Video/Podcasts

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November 2, 2021
Miles Donohoe
Managing Director

JPES Market Talk Podcast

We sat down with Lauren Mason, Editor of Investment Week and JPES Director Miles Donohoe to chat through how the adoption of digital strategies in the investment industry has accelerated over the last year.

Are people paying attention and just how much content should asset managers really be putting out? Lauren also walks us through how to catch her eye with an email, and why scaling back, being thoughtful, and producing quality, evidence-based content is the way forward.

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