the team: Julian Samways

Julian Samways

Managing Director
Julian is the Managing Director and Founder of JPES Partners. He provides strategic communications counsel to clients, and leads the firm’s marketing consultancy services.

With over 30 years’ experience in the asset management industry, Julian is uniquely placed to advise clients on a broad range of key corporate, reputational and business issues. He began his career as a UK equity fund manager at James Capel Investment Management (now HSBC Global Asset Management), before joining Schroders plc. where he spent 11 years as Institutional Marketing Director and Global Head of Communications. In this role, he was responsible for managing Schroders’ communications and profile-raising activities across more than 30 countries, along with its financial reporting as a UK FTSE 100 listed business. He subsequently spent five years as Marketing Partner at a London-based systematic macro hedge fund.

Having founded JPES as a dedicated asset management consultancy to provide specialist communications support to businesses operating in this area, Julian works with clients to identify their USPs and create key messages that can be integrated into benchmark marketing materials and sophisticated media relations programmes that raise companies’ profiles and position them as thought leaders within the investment industry. He also guides clients on a range of reputational issues which reflect the complexity of financial markets and the industry in which they operate.